eGrabber  
Newsletter - Tips for Sales and Marketing PROs   March 09, 2010

In this issue...   
   
  Get Prospects to Buy your Side of the Story  
   

There are factors that can influence (persuade sub-consciously) the prospect to accept your side of the story over your competitor's.

1. For prospects with a sense of urgency or high motivation to buy - Present your product first and how it can resolve current issues. Once this part is fully delivered and understood, take very little time to talk about what your competitor has to offer.
2. For prospects who have no urgency or are not directly affected by the purchase decision - Talk about competition first, but very little. The second and larger part of your presentation should focus on your product benefits and how it can resolve their problems.

There are psychological studies to prove that the above tactics work. Understanding these can help you influence prospects to buy into your side of the argument and close the deal.

 
       
 
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The Newsletter for Ecommerce Merchants  
   

Ecommerce merchants rely on Practical eCommerce to deliver impartial, down-to-earth advice on the topics that affect their online businesses. Subscribe to EcommerceNotes, the free, acclaimed newsletter from Practical eCommerce, for insights on search engine optimization, mobile commerce, social media marketing, converting visitors to buyers, video merchandising, inventory and fulfillment help, shopping cart evaluations, and much more.

Subscribe to Practical eCommerce’s EcommerceNotes today.

 
       
 
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Quickest Way to Find Missing E-mail Ids for your Sales Leads  
   

The new LeadResearcher from eGrabber is an automated Internet research tool that instantly finds the missing email addresses for your sales leads.

LeadResearcher helps you save hours of Internet research. All you have to do is:

1. Input the Contact's Name and Company-name
2. Click on "Find Email"

LeadResearcher intelligently scours Search Engines, Company Websites, Networking sites, etc. and finds a working email address for the given contact.

Our sales specialists can quickly show how you can use LeadResearcher to find email addresses of prospective customers. You can either Schedule a Demo with them or Download a 10-day trial version of LeadResearcher to try it yourself.

 
       
 
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  2 Tips to Overcome Cold Call Resistance  
   

Research shows that a salesperson has to make 25 calls on an average to make contact with one qualified prospect. So, if your quota for the day involves making 50 cold calls, you might make 2 qualified connects.

Here are 2 tips to decrease prospects' resistance to cold calls and maximize your contact effectiveness:

1. Have a qualified calling list - Make your contact list highly targeted. Have very specific criteria about who you include in your call list. Calling random people even though they are in your target industry may not be effective.
2. Look for occasions that allow a natural contact - anniversaries, expansions, new projects, etc. can serve as a basis for natural contact. Look for related news items.
 
       
 
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Do you want to reach prospects who have not provided e-mail or phone? - LeadResearcher Pro - Find missing contact information for your prospects - Please call Vas at 408-536-4566 for a 5 minutes product demo
www.egrabber.com
 
 
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