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Geodesic Systems uses eMail-Lead Grabber to automate processing of all email and maintain a central information repository


Benefits for Geodesic Systems
   
How did Geodesic Systems Benefit using eMail-Lead Grabber?
   
Automate import of download requests
   
Initiate follow-up processes automatically
   
Process email generated from web and other systems
   
  Download eMail-Lead Grabber
   
Geodesic Systems provides Application Reliability Management to reduce downtime and improve service levels while driving down costs. With application errors being the leading cause of downtime, Geodesic's solutions address the most vulnerable part of the availability equation. Geodesic automatically prevents software faults from becoming reoccurring application failures and enables rapid root-cause analysis of software defects.

Their client portfolio includes Amazon.com, Artifact Entertainment, BellSouth (Accenture), Lockheed Martin, Macromedia, Morgan Stanley, Raytheon and Verizon. Their solution is complete and unique; there are no similar products in the market.



Since downloads are one of our largest lead generation methods, eMail-Lead Grabber has resulted in increased sales.

Elizabeth Lindsay,
Geodesic Systems.



 Problems faced

Geodesic offers their software for download from their web site. The information from download request form is entered manually into GoldMine. Since the web site had become a major source of leads, consistent entry and validation of download requests into GoldMine became a critical business need. Every day a Geodesic sales team member does this job manually. The sales team had to wait till the leads were entered into the database. Sometimes potential leads were lost when a shuffle in data entry personnel occurred.



 eGrabber solution

Elizabeth Lindsay from Geodesic Systems learned about eMail-Lead Grabber from GoldMine Success Newsletter and downloaded an evaluation copy. Learning and setting up the software was easy! She just followed the instructions in the manual and used the sample mail to create the first imports.

"There was very little external help involved to setup eMail-Lead Grabber GMSQL (one of its selling points)" - Elizabeth Lindsay.

eMail-Lead Grabber GMSQL not only helped to automate the import of download requests, but also initiate follow-up process using powerful GoldMine Automated Process feature. Now the follow-up started within minutes of submitting the download request form.

"Since downloads are one of our largest lead generation methods, eMail-Lead Grabber has resulted in increased sales." - Elizabeth Lindsay.

Once the implementation of automation of download request entry and follow-up process was complete, Geodesic Systems has expanded the usage of eMail-Lead Grabber to other functions in their organization. Now they use eMail-Lead Grabber not just to process email generated from web forms but also from other systems. This has allowed Geodesic Systems to have all their information in a central repository.



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