Microsoft Accelerates Candidate Sourcing Cycle with eGrabber LeadResearcher - New eGrabber tool automates the process of finding missing contact details.
Saratoga, CA, February 02, 2010
- eGrabber Inc., the leader in automated Internet research tools, announced results of a recent trial conducted at Microsoft using eGrabber’s recently introduced LeadResearcher
tool. Marvin Smith, a talent sourcer for Microsoft, reported that within 24 hours of deploying LeadResearcher, they received responses from 117 new applicants for a specific project from a pool of candidates they had short listed, but had no easy way to contact earlier.
As the largest software company in the world, Microsoft Corporation faces the challenge of identifying top talent to fill many thousands of positions globally on an annual basis.
Marvin Smith of Microsoft said “One of the aspects of my job is to message the targeted talent that is pipelined in a drip marketing type of approach that we call a TalentStream. TalentStreams require email addresses to be accurate and finding email addresses can be time consuming and tedious. LeadResearcher could fill that gap in my toolset and I was very anxious to see if it was the solution I required.”
In reporting his results Marvin wrote “The first test was parsing a list of nearly 8000 game prospects to eliminate duplications, invalid email addresses and make certain that my list was cleaned. It took about 24 hours to complete this project. LeadResearcher runs in the background and performs its functions while you are going about your other tasks. I ended up with a clean list of 3286 target prospects with valid email addresses. I emailed this target audience inviting them to learn more about our product offerings and had 1733/2850 (439 out of the 3286 bounced) for an unbelievable click through rate (CTR) of > 60%. A normal CTR would be about 18-20% of the target audience on a first mailing. I credit the quality of the information, the validity of the email address and the interest in our products as the reasons for this success. While the focus of this email campaign was informational, 117 of the visitors became applicants for positions.”
LeadResearcher uses advanced Boolean search scripts & a proprietary business process (patent pending) to scour the Internet to find e-mail Ids
and other missing contact information
such as phone numbers and personal profiles from the Internet, blogs, social networking sites and other sources.
“The eGrabber LeadResearcher was designed for use by both search experts and non-experts.” said Chandra Bodapati, CEO, eGrabber Inc. “Non-experts will enjoy working with this tool as it empowers them to do the job of sourcing experts without having to learn and memorize complicated algorithms. Sourcing experts save time by eliminating the tedious task of typing and analyzing volumes of data. Experts can instead focus on strategy and starting a dialogue with candidates”.
About eGrabber, Inc.
eGrabber is the leader in automated list building tools for B2B sales & recruiting. We invented the industry's most accurate Internet research technology to capture, append & update B2B prospect lists & recruiting lists. Our tool's accuracy rivals that of experts, and does the job in a fraction of time. Our tools are great for those that cannot find ready-to-buy prospect lists; or have in-house starter-lists that need to be updated with decision makers, title, email, phone & other demographic information.
For more information, please visit www.egrabber.com or call 1-866-299-7314.