How to Make up for the Loss in Trade-Show Walk-in Leads
Trade shows has always been a effective marketing channel, where B2B marketers has seen a sustainable growth of the market in the past years. Trade shows attract high quantity as well as quality of leads. But this year the pandemic has took a toll on the in-person event, canceling all the planned trade shows due to social distancing and other COVID-19 restrictions. This situation will prevail making the B2B walk-in Trade show leads non-existent for the next 12 months. It is not set…