B2B list building is nothing but building a list of B2B contacts who are likely to buy your product or service. Why you should build your B2B contact list? Because you would be clueless if you don’t have one. You wouldn’t know who to target, who you contacted and who are really your prospects and so on. Remember, whether you are launching a new product or hosting a free webinar or introducing an irresistible sales deal, you need a B2B contact list to reach out to them.
How to Get your B2B Contact List
There are many ways where you can get your B2B contact list. Renting or buying B2B contact lists might seem to be a quick solution but it has its own shortcomings. You got to first find a reliable list vendor, you got to pay per contact and chances are more you might use the same list as your competitor. In addition, the contacts in these lists might have been outdated or obsolete. Because these lists are obtained from a contact database that have been stored for over a period of time.
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Studies reveal that data stored in B2B contact database decays at the rate of 22% every year. Even though you buy a list, you need to verify all those contacts if they are really valid. This, after paying a huge sum for the lists, is a daunting task for your marketing folks. This is why experts advise that building your own B2B contact list always yields better results than buying lists from vendors.
How to Build your Own B2B Contact List (Manually)
If you want to build your own B2B contact list, try the following steps.
- Identify your Ideal Customers– This is one of the most basic and important elements that determine the quality of your B2B contact list. You need to identify who your ideal prospects are without which you might be going after some people who might not be your prospects. You get to know the outcome only after you have spent enough on your sales & marketing campaigns. This might prove to be a costly mistake if you don’t identify your ideal customers right from building your B2B contact list or B2B contact database.
Find B2B contacts on the Internet & Social Networks – Search engines, company websites, business directories, professional networking sites such as LinkedIn are one of the best places to find your B2B contacts that match your ideal customer profile. You need to manually visit hundreds of websites and other sources to find your contacts. Some of the other sources are blogs, user groups, forums, press releases, etc.
- Build your own B2B List– Now that you have found your ideal B2B contacts, the next step is to build your B2B list. You will have to manually find them from various sources and copy-paste them into an Excel sheet or CRM. You need to copy-paste the name, company, title, email address, phone, website URL, etc. You need to be very careful while building your B2B contact list, because manual list building is prone for typo errors. These errors can make you lose your opportunities.
- Append Business Email Address & Phone– This is one of the important steps in B2B list building. You can get the list of B2B contacts but getting their business email address & phone is a tough task. You can’t find business email address on social networks, especially for decision makers or C-level executives. You need to employ various Internet research skills to append business email and phone of your B2B contacts.
- Verify Email & Phone– It is one of the important steps of B2B list building that you can’t afford to skip. Now that you have built your B2B contact list with business email and phone, you need to verify if those emails & phone numbers are valid. You can use the email verification services or tools to verify emails. As far as phone numbers are concerned, you will have to manually call up your contacts and verify them. You can find some invalid emails or phone numbers at this stage where you can eliminate from your B2B contact list.
B2B List Building Challenges
You have your B2B contact list ready. But the amount of time & effort involved in building your own B2B contact list is huge. Based on your requirements, it might take you weeks or even months to build your B2B list provided you have some Internet research skills. Busy sales & marketing professionals cannot afford to spend countless hours on B2B list building. Their top priority is to call their contacts and turn them into customers. So you have to employ another dedicated resource or team for B2B list building. It increases your expenses as well. This gets worse for small & medium companies, startup companies & entrepreneurs who can’t spend time as well as money on B2B list building. This is where a B2B list building tool such as LeadGrabber comes handy.
B2B List Building – Build your Own B2B Contact List in No Time
LeadGrabber Pro is a B2B list building software that helps you to quickly build fresh B2B contact lists from the websites, professional & social networking sites and online directories, etc. in no time.
You need to just search for your targeted B2B contacts on sources such as professional networks and filter the results based on your criteria. The results are displayed.
With a click of a button, LeadGrabber Pro copy-pastes the search results into the grid. You don’t have to manually copy-paste anything. The software intelligently gets you the name, title, company, business email, phone, web URL, etc. in a spreadsheet format.
What’s more? LeadGrabber Pro also appends business email addresses of your B2B contacts. Select the records that don’t have email & phone and click on Append Email & Phone. The built-in patented email appending technology helps you to instantly append business email addresses and phone numbers of your contacts. LeadGrabber automatically verifies the business email addresses.
B2B List Building with LeadGrabber Pro – Benefits
LeadGrabber Pro enables you to
- Build your own B2B contact list easily & effortlessly
- Build B2B contact lists for niche markets
- Build your own trustworthy B2B Contact Database
- Build an accurate contact list & make more sales conversions
- Save a lot of time & money
With LeadGrabber Pro, B2B list building is a breeze. You can jump start your email marketing campaigns.