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Category: Online Lead Research

How to Update your B2B Marketing Database in no Time

How to Update your B2B Marketing Database in no Time

A complete and up-to-date prospect / customer database is always a great asset and a goldmine for any business. It definitely helps you to grow your business without having to rely on new leads.

However, a recent study suggests that a staggering 84% of the marketing databases are barely functional. The study also suggests that 88% of the data did not have the basic information such as industry, company revenue & number of employees, and 64% of the records did not have the phone numbers.

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The results clearly indicate that an incomplete B2B marketing database can severely impair your lead segmentation efforts, cause email deliverability issues and prevent you from reaching your prospects over phone. It adversely affects all your B2B marketing campaigns and you end up losing your precious time and money. This is where a B2B lead research software such as LeadResearcher Pro can be handy.

LeadResearcher helps you to update your B2B marketing database in no time by appending missing prospect / customer information in your CRM. All you need to do is just import the list into LeadResearcher and append the missing B2B marketing data that is vital for effective lead segmentation and append up-to-date business email IDs & business phone numbers of your prospects.

B2B Marketing Database

LeadResearcher Pro helps you save a lot of time, spend more time with your prospects, improve sales conversions and increase your revenues.

Download the Fully Functional Trial Version of LeadResearcher and Try it Yourself.

How to keep your Marketing Lists Clean & Accurate

How to keep your Marketing Lists Clean & Accurate

Internet lead research toolThe outcome of your B2B marketing campaigns solely depends on the quality of your Emailing / Cold-calling Lists. Yes,  you got to have accurate data if you want to determine the ‘persona’ of your prospects. And you got to have their correct  contact information if you want to reach them. But, does that happen all the time?

The answer is a big NO. Companies often struggle to maintain up-to-date and accurate information about their prospects /  customers. In most of the cases, they find the data to be incomplete, obsolete, duplicated and so on.

Research reveals that nearly 70% of contact information in any database gets outdated in 12 months or so. The job titles,  email addresses, phone numbers and mailing addresses don’t remain the same. In other words, they are incorrect and all  your marketing activities based on that obsolete information would be a huge waste of time and resources.

So you got to update your database periodically if you want to make the most out of it. One of the ways to do it is to contact each person and verify the details. This is feasible only if you have a few contacts. If your database contains tens of thousands of records, then it becomes a time-consuming and tiresome task. This is where an Internet research software such as LeadResearcher Pro can be handy.

LeadResearcher has a ‘Track’ feature that helps you to keep your marketing lists clean & accurate. All you need to do is:

  • Import your existing database.
  • Select all records.
  • On the Menu Bar, click Track > Track Resignation to track company change.
  • On the Menu Bar, click Track > Track Promotion to track title change.

If your contacts have joined a new company or if they have been promoted, the new company and job title are updated under the Company in Profile and Title in Profile columns.

  • Now, select those records and click Track > Accept New Company & New Title on the Menu Bar.

The contacts are now updated with the latest information.

With the name and the new company name, LeadResearcher further helps you to find email and phone of those who have moved to another company.

LeadResearcher helps you keep your marketing lists clean & accurate.

Download your free trial here:- LeadResearcher Pro

eGrabber Hack: 3 more ways to get past Google CAPTCHA blocks

eGrabber Hack: 3 more ways to get past Google CAPTCHA blocks

How often is your Google search blocked by CAPTCHA?

captcha

If you search Google extensively on a daily basis, you would encounter it quite frequently.

Internet researchers, online sourcing experts & marketing pros who use Google to search prospects and candidate profiles face this puzzle challenge thrown by Google.

One of the ways I wrote about in the past to get around this challenge was to use a secured Google search, in this blog post But since then, if you have signed into Google in your browser, all searches are secured anyways, and that does not work any more.

Here are 3 alternate ways to get past Google CAPTCHA blocks.

1. Use Google enhanced search engines

Search engines that are powered or enhanced by Google such as search.aol.com and search.comcast.net can help you get almost the same results as you would normally get from Google.

aol1

The image below shows search results from AOL & Google displaying almost similar results for the keyword “Java programmer resumes”

aol

2. Use alternate search engines

You might be already using www.bing.com. Bing has a lot of advantages that can come handy for sourcing experts and recruiters.

Search engines such as www.millionshort.com enables you to search selectively – remove or include top 100 sites, 1000 sites, 10k sites, 100k sites, million sites in your search.

ms

mt

3. Use metasearch engines

Metasearch engines are search tools that send user requests to several other search engines or databases and groups the results together into a single list or displays the results according to their source.

Some of the metasearch engines are Info.com, WebCrawler, etc. and you can get some more here.

webcrawler

UPDATE! 4. Use Google Custom Search Engines

Captcha’s seem to leave these search engines alone… for now. These search engines have all the goodness of a Google search, and may have a few more filters which may work for you. Here’s a good resource with a few of these search engines: BooleanStrings blog post.
PS: In case you need tools to build candidate pipelines from Google and other search engines, we have them.

eGrabber hack: Use Secured-Google to get past Google Captcha blocks

eGrabber hack: Use Secured-Google to get past Google Captcha blocks

If you use Google a lot for your prospect-list / candidate-list building / for sourcing candidates, you will encounter a “Google Block” or a “Google Captcha”. This tip shows you a way of getting past the Google block, with one of Google’s own features. A typical Google block looks something like this: eGrabber hack: Use Secured-Google to get past Google Captcha blocks 3 In most cases, if you enter the text in the image, you will get past Google’s security measure, and you’ll be shown the results you were searching for. Google uses this “Captcha” to protect itself from automated robot programs trying to steal data from Google. However, if you are user of Google’s advanced commands, you get issued this Captcha too. In the worst cases, Google stops serving you results altogether and presents you with this:eGrabber hack: Use Secured-Google to get past Google Captcha blocks 4This is a severe Google block, with no way to get around it. There wont be a Captcha image either, there wont be any text to enter.  At this point, you cannot perform ANY Google search, and you have to wait at least a couple of hours before Google service is resumed. Solution? try the Secured version of Google:  https://www.Google.com eGrabber hack: Use Secured-Google to get past Google Captcha blocks 5 What’s the difference? It’s the same Google search, served to you over a secured connection. The security levels are the same ones used by your Bank’s online transaction system. This helps Google keep away unwanted intruders. The results that you get from the Secured Version is exactly the same as the Regular version. eGrabber hack: Use Secured-Google to get past Google Captcha blocks 6 So next time you get blocked, use the Secured Version https://www.Google.com

PS: In case you need tools to build candidate pipelines from Google and other search engines, we have them.

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