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Category: B2B Prospecting

How to Reach Multiple Decision Makers & Increase Sales Opportunities

How to Reach Multiple Decision Makers & Increase Sales Opportunities

As a B2B sales professional, you put in a lot of time & effort to identify a decision maker in your target accounts and find their business contact information. The next step is to reach the decision maker with the right message and book sales appointments. A lot of hard work goes into the sales demo to get positive signals from the prospect. You keep following up with that single contact; provide all the information that is necessary to make an informed decision.

While you are all exited to get a sale, you come to know that the decision maker you worked with has left the company. You are left stranded because all the conversation & communication you had was with that single decision maker. It’s very frustrating to lose an opportunity slipping away from your hands.

Sounds familiar, right? You are not alone. More than 50% of sales folks rely on building relationships with a single contact in their target accounts. It poses a huge risk of losing business.

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Shrinking Decision Maker Tenure

Studies reveal that the duration of decision makers staying at a company keeps shrinking. The average tenure for top decision makers and C-level executives is less than three years. When a new decision maker replaces your contact, chances are there that she might be your competitor’s customer in her previous company. You will neither be able to proceed further nor have anyone in the company to influence on behalf of you. All your hard work goes in vain and you lose your sales revenue. You have to start all over again. Things get even worse when you have multi-year contracts with companies. This is a huge challenge that B2B sales folks have to combat.

Target Multiple Decision Makers & Influencers

One of the best ways to address this issue is to get in touch with multiple contacts in your target company. In addition to the decision maker, you need to develop the habit of reaching out to your decision maker’s coworkers as well. It helps you to get in touch with other influencers and decision makers in your target company.

Statistics reveal that decision-making in B2B companies is not confined to a single person. On average, around 6 people get involved in the decision-making process. So, reaching multiple decision makers and influencers will give you a chance to speaking with or demoing your product to multiple people. Now, even if the decision maker leaves the company, you can always get in touch with other coworkers in the company who also know what you are offering and what they are benefitting.

How to reach multiple decision makers in a company

Researching coworkers of the decision maker will help you understand their role better and how you should be pitching to them. Sometimes, your sales pitch to them could be different to what you pitch to the decision maker.

Finding the contact details (email IDs & phone#) of the coworkers is the next step. But finding coworkers’ email IDs is not an easy task. Depending upon the size of the company, there might be a lot of peers, influencers, and actual users of your solution. Finding all the coworkers’ email IDs manually is a tiresome and time-consuming task, even for expert researchers. This is where a B2B prospecting tool such as LeadGrabber Pro comes handy.

Get Coworker Emails & Company Emails for Free

LeadGrabber Pro helps you to find verified business email addresses of your prospects and simultaneously find hundreds of coworker email IDs and company email IDs for FREE. You don’t need to spend extra time for finding coworker emails. You also don’t need to pay a cent more.

LeadGrabber Pro’s built-in email appending technology performs real-time contact research on the Internet and appends your prospects’ and coworker email IDs in no time. No other product or vendor gives you access to thousands of coworkers like LeadGrabber Pro for free.

LeadGrabber Pro helps you to engage with multiple decision makers & influencers in your target accounts and increase sales opportunities.

What are you waiting for?

Download LeadGrabber Pro today. Use coworker emails to reach multiple decision makers & increase your sales opportunities.

The Best B2B Prospecting Tool you Will Ever Need

The Best B2B Prospecting Tool you Will Ever Need

B2B prospecting is one of the most tedious and time-consuming tasks for businesses. Most of the marketers say that prospecting is the most challenging stage of their sales process. However, you can’t afford to ignore it. If you don’t have a targeted audience, who do you sell your product or service to. Therefore, irrespective of the challenges, you have to identify your Targeted Audience and Build Prospect Lists, To Reach them on time, Make more Sales & Increase Revenue.

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B2B Prospecting Methods & Challenges

B2B businesses employ various prospecting strategies. Some people buy lists from list vendors. Though it might seem to be the fastest way to acquire a prospect list, it doesn’t provide the best results. Buying lists is very expensive. You can’t get your customized or targeted prospect list. You will just get a prospect list that they have and even your competitor might have also bought the same list. So you lose your competitive edge. List vendors typically store prospect data in the database over a period of time. Therefore, you can’t really rely upon the prospect data quality because you don’t get the updated real-time data.

Experts always suggest you to build your own prospect lists. However, it is not easy as it is said. It has its own challenges. You have to manually search the Internet, company websites, blogs, portals, association websites, social & professional networking sites and so on. You have to spend countless hours on the Internet to identify your targeted prospects. Once you have identified the targeted prospects, you will have to build your prospect list.

Generally, when you manually build prospect lists from professional or social networking sites, you get only the name and company name of the targeted prospects. You have to again find business contact information such as business email addresses and phone numbers of the contacts. This is again one of the most time-consuming tasks. You have to spend a lot of time to append business email addresses which eats up your time. Then you have to verify those email addresses before scheduling your email campaigns. It takes a lot of time and resources. It prevents you from doing your other important tasks.

B2B Prospecting Solution

Therefore sales & marketing professionals encounter challenges all through the B2B prospecting process – right from identifying targeted B2B prospects to appending business contact information to verifying business email addresses to building prospect lists and seamlessly transferring the prospect data to the preferred database. Since it is a very time-consuming and tedious process, most of the sales & marketing folks are averse to B2B prospecting. This is where a B2B prospecting tool such as LeadGrabber Pro comes in handy for B2B businesses.

#1 B2B Prospecting Tool for B2B Businesses

LeadGrabber Pro helps you to easily and effortlessly build B2B prospect lists from professional & social networking sites, company websites, portals, and other sources of B2B prospects. The B2B prospecting tool enables you to append verified business email addresses and phone numbers of your prospects in a click.

LeadGrabber-Tool
B2B prospecting tool enables you to append verified business email addresses & phone#

With LeadGrabber Pro, you can build targeted B2B prospect lists based on any industry, location, title, company size, etc. The B2B prospecting tool takes care of your prospecting needs while you have all the time to reach & speak with your prospects and close more sales.  

B2B Prospecting Tool Benefits

  • Builds targeted B2B prospect lists in no time
  • Appends verified business email addresses with ease
  • Builds fresh sales lead lists
  • Saves you a lot of time & resources
  • Helps you close more sales & increase revenue
  • The most cost-effective solution for B2B prospecting

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5 Reasons Why You Should have a Targeted Prospect List

5 Reasons Why You Should have a Targeted Prospect List

A highly-targeted prospect list is one of the most powerful tools that any business should have before embarking on a marketing journey. Unfortunately, many companies don’t pay much attention to this. They either skip or overlook this vital element that can prove to be a costly miss.

Businesses just vaguely assume their target audience and end up losing their marketing dollars. Narrowing down the Target Audience and Building a Targeted Prospect List is not easy. You have to put in a lot of your time and resources. Though it is a tedious and time-consuming task, businesses can’t afford to skip this.

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Why? Read on.

  1. Reach the right people – When you don’t have a target audience, you would be reaching out to the masses in general and not the right people. Your marketing messages would be common for everyone. Chances are that they might not be your ideal prospects. So when you plan your marketing strategies – email marketing or cold calling campaigns or any other marketing activity for that matter, you might not get the desired output because you have not nailed down your target audience in the first place. You are likely to lose your time and resources.
  2. Be aware of your prospects’ problems – Without knowing your target audience, you will not know the challenges they are going through. Hence, you will not be able to provide the best possible solutions to your prospects that address their problems & needs.
  3. Position your product/service aptly – If you don’t know your target audience and their problems, you will not be able to position your product accordingly. You will not have any clue as to which feature, benefit or solution would help solve your prospects’ problems.
  4. Connect with your prospects – When you don’t know your audience, you will not know the jargon and the terminology they use in their industry. When you use the language they speak, you get to connect with them quite easily. Not knowing the audience & their language impedes the opportunity of getting connected.
  5. Develop new features & product lines – Another benefit of knowing your audience and their problems is, it will help you to develop better products & services. It can help you to come up with new features and product lines that help your prospects and serve them better.

Therefore, targeted prospect lists not only help businesses to reach the right prospects but also helps them to know & understand their challenges better and come up with new & innovative solutions.

LeadGrabber Pro is a powerful tool that enables you to build targeted prospect lists in no time! A lot of businesses use this software to quickly build targeted client prospect lists, reach the right prospects and close more sales.

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