eMail Marketing is one of the best strategies to reach your targeted prospects. You can reach your prospects’ inbox without disturbing their busy schedule. You don’t have to annoy your prospects while they are at work. They can read your email during their leisure or free time. eMail marketing not only helps you to reach new prospects but also enables you to keep in touch with your existing customers as well. It helps you to keep your customers informed about the new products, features, updates, releases, offers and so on. Do you have an email list? Don’t worry. This blog will help you to build an email list from scratch.
Why it is Essential for Businesses to Build an Email List
Before knowing how to build email lists, let us see why it is essential to build one in the first place. Billions of emails are sent every day and this number keeps growing on a daily basis. Statistics reveal that there are about 3.9 billion email users globally. That’s nearly half of the world’s population and this number is going to certainly increase in the years to come.
When most of your prospects & customers are using emails, you need to have email marketing as one of your marketing strategies to find new prospects and acquire new clients. It helps you to easily & effortlessly reach your target audience 24x7x365.
When it comes to ROI, no other marketing strategy gives you the ROI that email marketing offers. You get a whopping $40 for every $1 you spend on email marketing. Nearly 75% of the small & medium businesses use email marketing as a primary channel for customer acquisition and customer retention. It is the most cost-effective marketing strategy that you can ever have. eMail marketing helps you grow your business quickly.
Therefore, it is essential for businesses to get an email list for marketing.
4 eMail List Building Strategies to Build an Email List from scratch
You can build email lists using different email list building strategies. However, you can choose the best email list building strategy that works well for you.
Here are 4 email list building strategies that you can use to grow an email list from scratch:
- Build email list through Newsletter Signups
- Grow your Email List by creating CTAs
- Create Email list from Websites
- Build Email List from Social Networking Sites
1: Build email list through Newsletter Signups
Newsletter Signups is one of the email list building strategies that you can use to build email lists. You need to have a signup form on your website or partner websites to build an email list gradually. Generally, users sign up for email newsletters to get the latest offers & updates on the topics they are interested in. It is essential that you keep your sign-up form simple with very few important fields. It helps the visitors to fill in easily and also helps you grow your email list.
2: Grow your Email List by creating CTAs
Another email list building strategy that you can use to grow your email list is by creating CTAs. Creating compelling CTAs on your blog posts or landing pages can help you to build your email list. Typically, people search for something on the Internet and land up on your blog post or website. When you create CTAs that are relevant to their search, they don’t mind subscribing to your email list. You can try adding CTAs to the blog posts and landing pages that gets more traffic. See to that you give your visitors something valuable in return for subscribing to your email list. You can allow your visitor to download a white paper, case study, ebook, email template or something that adds more value to your visitor.
3: Create Email list from Websites
You can create email lists using websites. You have to manually visit the management pages of the websites and get the email addresses. This is a very time-consuming & tiresome process where you have to search the websites and look for email addresses from each webpage. You can grow an email list by manually searching or rather researching on the Internet. You need to have expert-level Internet search expertise here.
Using the contact name and company name, you need to find the company website; the email domain of the company and then find email address. If you don’t find the email address of a contact, you need to find email addresses of other employees to identify the email pattern and then frame the email address. If it takes about 10 minutes to find an email address for one contact, imagine how much time it would take for you to build a large email list from scratch.
4: Build Email List from Social Networking Sites
You can also build an email list from LinkedIn. Once you get connected to your prospect, you can see your connection’s email address. But LinkedIn doesn’t allow you to export the email address of your connections at one go. You have to manually visit each profile and get the email address. But most of the time, they will have their personal email address. Also, you cannot manually visit each profile for 1000s of connections.
All the above email list building strategies requires you to spend a lot of time & resources. This is where a B2B email list building tool comes handy.
Software to Build an Email List from Scratch [Quickly]
LeadGrabber Pro is a powerful B2B list building tool that helps you to build your email lists from scratch. LeadGrabber Pro helps you to find work email IDs of your prospects and build email lists quickly. It helps you to capture contacts from online business directories, social and professional networking sites, find verified business email addresses of your prospects and build email lists in no time.
If you have a prospect list with name and company name, LeadGrabber helps you to append verified business email addresses for your contacts. All you have to do is just import the list into LeadGrabber Pro. LeadGrabber Pro performs real-time searches on the Internet and finds the most updated business email addresses of your prospects.
With LeadGrabber Pro, you can build an email list from scratch in no time. It helps you to save time, improve productivity and of course increase your sales by contacting the right person at the right time.
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