How to Leverage the Referral Advantage During Pandemic
This pandemic, companies that are 2+ years old have a referral advantage that you leverage. Every prospect seeks to reduce the risk of purchase failure and prefers to work with companies they or their friends worked with (referrals). If you have been in business for 2+ years, your team will have engaged with hundreds of prospects in the past – some won & many lost. If you can figure out how to generate new leads from the list you have…