Effective sales prospecting process guide to build high-quality leads
What is sales prospecting? Sales prospecting is a process in which sales and business development representatives build a list of potential buyers or targeted prospects and reach out to them through cold calls or emails. Why is sales prospecting important? Sales prospecting is an important step in the sales process that helps you build a pipeline of high quality prospects that match your ideal customer profile. Sales Representatives often find manual prospecting very troublesome and time-consuming. It is impossible for sales…